Animoca Brands shared updates on their efforts to improve digital identity and reputation systems in Web3, a decentralized internet built on blockchain technology. Their MOCA ID solution allows users to build and carry their reputation across different blockchain networks (cross-chain), creating trust and value across various platforms. The Realm SDK, a toolkit for developers, simplifies blockchain integration for partners like OneFootball (200 million users) and MyAnimeList (18 million users), allowing them to enhance user engagement with blockchain-based identities and reputations.

Animoca also announced a partnership with the MOCA and TON Foundations to further enhance this cross-chain identity and reputation system across both ecosystems. Through initiatives like token swaps, this collaboration aims to drive user adoption and engagement, supporting Animoca’s vision for a reputation-based, cross-chain Web3 ecosystem.

Main Takeaways:

1. Reputation as a Core Asset & Omni-Chain Strategy: Animoca is betting big on digital reputation as the cornerstone of value in Web3. With MOCA ID, users can build a portable reputation across multiple blockchains, fostering long-term trust and utility. Unlike many projects that focus on a single blockchain, Animoca’s omni-chain approach reduces fragmentation by creating a reputation system that works seamlessly across various networks, offering a unified, cross-chain identity experience for users.
2. Realm SDK & Partnerships Powering Growth: The Realm SDK simplifies blockchain integration for platforms, making it easy for partners to bring their users into the Web3 ecosystem without needing deep technical expertise. Major names like OneFootball (with 200M users) and MyAnimeList (18M users) are already part of the MOCA ecosystem. These partnerships are expected to add millions of users to MOCA’s network. Additional collaborations, such as an upcoming deal with a major Asian conglomerate, will further boost user growth and platform reach.
3. Monetizing Reputation & MOCA Token: Animoca is focused on giving users control over their digital reputations. Starting in early 2025, users will be able to monetize their reputation and activity across various apps and platforms. The MOCA token will play a crucial role, driving transactions, staking, and governance across the ecosystem. Staking the MOCA token will offer benefits like access to token launches and other perks from partner projects, with token demand set to rise as the ecosystem grows.
4. Roadmap: Expanding Functionality & Trust Model: Animoca has a clear roadmap for expanding the MOCA ecosystem. They are enhancing the Realm SDK, launching a wallet system, and rolling out reputation monetization. By early 2025, users will have full control over their digital identity and reputation, allowing for new forms of engagement across Web3. A key challenge Animoca is addressing is the Web3 trust problem. Currently, trust is largely collateral-based, but Animoca aims to move towards a reputation-based system, creating a more secure, inclusive, and scalable ecosystem.

Conclusion:

Animoca Brands is tackling Web3’s biggest challenges—trust and interoperability—with MOCA ID and an omni-chain approach. By leveraging reputation as a core asset and building strategic partnerships, they’re poised to drive broad adoption and innovation across the space.